The Nigerian film industry has showcased exceptional performance since the start of 2024, with momentum continuing from December’s high-profile releases.
The sector has amassed a robust N6 billion in total revenue, with Nollywood films capturing an impressive 50.05% market share.
This positions the Nigerian box office on track to meet its ambitious N10 billion revenue target, significantly surpassing the previous year’s N7.24 billion.
Nollywood films have made a significant contribution, accounting for N2.32 billion of the total revenue and 640,539 admissions.
This slightly outpaces Hollywood’s contribution of N2.32 billion, which represented 49.95% of the market share. However, Hollywood films recorded fewer admissions, with 559,122 tickets sold, equating to a 46.61% share of cumulative admissions compared to Nollywood’s 53.39%.
Despite this achievement, Nollywood’s admissions growth has been marginal, at just 0.01% year-on-year, with total ticket sales hovering around 1.1 million.
In this context, Nairametrics has spotlighted the filmmakers behind some of the year’s highest-grossing films, each surpassing the N100 million mark.
This includes key successes from the first eight months of 2024 as well as standout releases from December 2023.
Box office revenue: N158 million
Toyin Abraham Ajeyemi is a leading Nigerian actress and filmmaker. She began her acting career in 2003 when actress Bukky Wright was filming in Ibadan. Abraham has since directed, produced, and starred in several films, including Alani Baba Labake, Ijakumo: The Born Again Stripper, and Ebimi ni.
In 2013, she was nominated for Best Supporting Actress at the Best of Nollywood Awards for her role in Ebimi ni. Her film The Ghost and the Tout Too grossed over N158 million at the 2024nNigerian box office, highlighting her significant impact on the industry.
Abraham also appeared in the reality TV show Keeping Up with Toyin Aimakhu and owns Toyin Abraham Productions.
In 2020, she became an ambassador for Revolution Plus Properties, expanding her influence beyond Nollywood.
