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Media advisory: Flutterwave’s Growth and Global Expansion in 2024 

NM Partners by NM Partners
February 4, 2025
in Companies, Corporate Updates
Media advisory: Flutterwave’s Growth and Global Expansion in 2024 
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Flutterwave, Africa’s foremost fintech company, has released its 2024 end-of-year report, showcasing remarkable achievements in global expansion, technological innovation, and customer success.

The report solidifies Flutterwave’s position as a dominant force in the global payments technology sector, underscoring its growing influence and impact.

Since its founding in 2016, Flutterwave has emerged as a leader in African enterprise payments, processing over 630 million transactions valued at $31 billion to date. The 2024 report highlights the company’s strides in broadening its global presence, advancing its technological capabilities, and delivering exceptional value to businesses worldwide.

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Global Expansion and Market Reach   

Flutterwave’s global footprint expanded significantly in 2024, with 48% of businesses on its platform receiving payments from new geographic locations—a 12% increase from 2023.

The company extended its operations to Rwanda, Ghana, Uganda, Zambia, and Mozambique, bringing its total presence to over 35 countries. Additionally, Flutterwave now supports more than 150 currencies, facilitating seamless cross-border transactions for its users.

In the United States, Flutterwave achieved key milestones, securing 31 additional Money Transfer Licenses and launching its Send App in 49 states. These developments have enhanced its ability to serve the African diaspora and global customers, further strengthening its international reach.

Technological Breakthroughs   

Flutterwave’s dedication to innovation was evident in its technological advancements. The company improved card velocity by five times, boosting fraud detection capabilities and saving hundreds of thousands in card processing fees. It also introduced Direct Debit in Nigeria, marking a shift toward account-based payments, a trend expected to accelerate in 2025.

A strategic partnership with OPay provided Flutterwave access to over 40 million OPay users, significantly expanding its customer base. These innovations have earned Flutterwave prestigious accolades, including a spot on CNBC’s Top 250 Fintech Companies list and recognition as Fast Company’s Most Innovative Company for the EMEA region in 2024.

Customer Success Stories   

The report spotlighted the achievements of Flutterwave’s clients. Risevest, a wealth management platform, achieved a 93% customer journey completion rate while entering new markets. Similarly, Trove Finance recorded a 100% success rate for ‘pay with bank transfers’ using Flutterwave’s infrastructure, demonstrating the platform’s reliability and efficiency.

Looking Forward to 2025   

Flutterwave’s 2025 strategy includes the launch of its next-generation API in the first half of the year. This innovation aims to redefine payment infrastructure in Africa, offering smoother payment experiences, easier integrations, and enhanced customer control over API functionalities.

With a steadfast focus on sustainable growth and cutting-edge solutions, Flutterwave is set to maintain its momentum as a transformative leader in the global fintech industry. The company’s relentless drive for innovation and expansion ensures it remains at the forefront of shaping the future of payments worldwide.

Relevant resources:  

  • The full 2024 report [HERE].
  • Watch the full video [HERE].
  • Read the Founder and CEO’s letter [HERE]

Follow us for Breaking News and Market Intelligence.
Tags: Flutterwave
NM Partners

NM Partners

"NM Partners" encompasses a diverse range of articles and content published on behalf of various organizations, including corporate entities, government and non-governmental institutions, academic bodies, and key stakeholders in the economic sphere. This content spectrum covers press releases, formal announcements, specialized content, product promotions, and a variety of corporate communications tailored to engage our readership. Notably, a portion of these articles are sponsored content. At Nairametrics, while we provide a platform for these diverse voices, it is important to clarify that our relationship with the content under "NM Partners" does not imply endorsement or affiliation. The responsibility for the content accuracy and viewpoints expressed rests solely with the respective contributors. Nairametrics maintains a firm commitment to editorial independence and integrity. Consequently, we do not assume responsibility for any of the content published under "NM Partners." For any inquiries, comments, or feedback regarding the content featured in this section, we encourage open communication and can be reached at info@nairametrics.com. Additionally, we invite our readers and contributors to familiarize themselves with our Paid Post Guidelines, which outline the standards and processes governing paid content on our platform.

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