Nigerian lender, Access Bank Plc, has concluded its quarterly draw for DiamondXtra customers. The season 11 edition saw a total of N59m won through cash prizes, salary-for-life, education grant, and rent for one year.
The biggest winner, Mrs. Nnenna Chukwu, will receive salary-for-life totaling N100,000 for the next 20-years (May 2019 – April 2039). Other star prize winners are Nwoko Chibuikem, Aliyu Umar and Adewale Adekoya among others.
The prizes were presented to winners at Access Bank‘s head office in Victoria Island, Lagos, earlier today.
Speaking after the presentation of the star prizes, Access Bank‘s Executive Director, Retail Banking, Victor Etuokwu, said the benefits Access Bank derive from the scheme is the joy on customers’ faces when they receive their prizes.
“This is the 11th edition and the product has been rewarding Nigerians. It is something that we think it is important as every little thing you do help. There is no way a bank can add value to the economy if it does not do things like this, so the products of a bank must add value and DiamondXtra adds value,” Etuokwu said.
Meanwhile, the Head, Product Insights and Capability, Access Bank, Rob Giles, said;
“Our business is all about customers and our success is also the success of our customers. As our customers grow, we grow as well and so we have helped millions of people to save with DiamondXtra in the last 10 years and we are still doing that as regards this year which is the 11th edition.
“So we have been creating magic moments for people and by doing that, it helps Access Bank because people want to continue to save with us and patronize Access Bank,” Giles said.
Note that the first quarterly draw for DiamondXtraSeason 11 took place on May 17, 2019. It saw the emergence of 1,016 customers winners in different prize slots. The draw is open to only DiamondXtra account holders.
About DiamondXtra draw: The DiamondXtra draw was periodically organised by Diamond Bank Plc before the Nigerian lender merged with Access Bank Plc to form Sub-Saharan Africa’s biggest financial institution by customer base.
DiamondXtra is an interest yielding hybrid account which allows deposit of both cash and third party cheques. Hybrid means a combination of both savings and current account features. The DiamondXtra reward scheme was launched in 2008 and has been running till date. Over 5,000 customers have been rewarded with various cash prizes in the last 10 Seasons/years.
The Merger and the DiamondXtra draw: There were claims that the consolidation of Access Bank and Diamond Bank would end the DiamondXtra draw. Reacting to this, the then Head of Consumer Liability Products at Diamond Bank, Osita Ede, doused the fears. He reassured customers of Access Bank‘s commitment to further the scheme by even introducing Access Bank‘s customers to DiamondXtra.
Why the scheme will continue: Speaking to Nairametrics during the presentation, Etuokwu said DiamondXtra scheme has been sustained for 10-years because of goodwill, patronage, and its value to customers’ ambition.
Note that over N5 billion have been won in cash and gift items since the maiden edition of the DiamondXtra draw.
To be one of the winning customers in the monthly and quarterly draws, simply walk into any access bank close to you and open a Diamondxtra account. Click HERE to learn more.