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Home Exclusives

See 10 self-made sectors fueling Nigeria’s growth with limited government support

Deborah Dan-Awoh by Deborah Dan-Awoh
June 3, 2025
in Exclusives, Lifestyle & Entertainment, Metrics, Rankings, Reviews, Spotlight
See 10 self-made sectors fueling Nigeria’s growth with limited government support
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For an economy serving over 200 million people and valued at N78.37 trillion, government policies, laws, and regulations play a powerful role in shaping outcomes.

Yet, Nigeria is proof that some of the most dynamic shifts in its economy are happening outside formal policy direction.

In recent years, the private sector has powered more than half of Nigeria’s growth, even as the state struggles to keep pace with industries being rapidly transformed by technology, youth-driven innovation, and informal enterprise.

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The country’s economy has moved beyond oil. Agriculture still employs the most people and contributes about 25% to GDP.

Services, particularly telecoms, finance, and trade, now account for over 55%, while industry, including oil and gas, makes up just 20%.

Nigeria’s 3.4% GDP growth in 2024 was largely driven by these non-oil sectors, and that momentum is expected to continue in 2025.

But behind the official stats lies an untold story. A new generation of industry creators, digital entrepreneurs, crypto traders, and wellness startups is booming, yet remains undercounted and underserved. Most operate informally, without government incentives or tailored policies, yet they are creating jobs, building wealth, and reshaping the economy.

This list highlights 10 of those sectors: fast-growing industries that are thriving in spite of, not because of, government support. Together, they reveal the hidden drivers and missed opportunities of Nigeria’s economic future. 


Jump to section

7. Startup Ecosystem

  • 10. Online Content Creators (Influencers) 
  • 9. Nollywood  
  • 8. Afrobeats  
  • 7. Startup Ecosystem
  • 6. Ride-Hailing  
  • 5. Citizenship by Investment 
  • 4. E-Commerce  
  • 3. E-learning  
  • 2. Make Up, Beauty and Wellness  
  • 1. Crypto  

Nigeria’s startup ecosystem has emerged as one of Africa’s most vibrant, raising $3.77 billion between 2021 and 2025, according to data checks by Nairametrics. Driven by youth innovation, digital adoption, and foreign rising investor confidence, Nigeria now leads Africa in startup investment, especially in fintech, healthtech, edtech, and logistics.

This explosion began in earnest around the mid-2010s, following the success of mobile money platforms and payment processors like Interswitch and Paystack. Landmark acquisitions, such as Stripe’s $200 million purchase of Paystack in 2020, established Nigeria’s place on the global venture capital map. Lagos, dubbed “Africa’s Silicon Valley,” is home to most of the country’s top-performing startups, including Flutterwave, Moove, and PiggyVest.

Despite infrastructure challenges, high inflation, and limited public sector involvement, Nigerian founders have built resilient tech businesses by solving everyday problems with scalable solutions from payment access to last-mile delivery. This private sector-led growth has created thousands of jobs, improved service delivery, and broadened financial inclusion.

Backed by a young, tech-savvy population and increasing diaspora involvement, Nigeria’s startup ecosystem continues to expand, proving that innovation and capital can thrive even in the absence of major government intervention.

Jump to section

7. Startup Ecosystem

  • 10. Online Content Creators (Influencers) 
  • 9. Nollywood  
  • 8. Afrobeats  
  • 7. Startup Ecosystem
  • 6. Ride-Hailing  
  • 5. Citizenship by Investment 
  • 4. E-Commerce  
  • 3. E-learning  
  • 2. Make Up, Beauty and Wellness  
  • 1. Crypto  
Page 7 of 10
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Tags: 10 new sectors booming in NigeriaCitizenship by investmentNigeria’s GDP economyNigeria’s startup ecosystemRide-hailingstartup ecosystemTikTok creators
Deborah Dan-Awoh

Deborah Dan-Awoh

Deborah Dan-Awoh is a seasoned lifestyle analyst with a knack for storytelling. The focus of her work covers people, money and culture as it relates with business and economy. When she's not keeping tabs on the latest trends in lifestyle and finance- Deborah enjoys networking with industry experts to gain insight into major markets as it affects the populace

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