2020 has been a difficult year, to say the least. With the Covid-19 pandemic finally beginning to show signs of improvement, however, it is expected that there will be a second wave. In response, many organizations within the music and media industries have made attempts to address the issue in their own way.
For instance, some celebrities do giveaways for their fans or for those in need on social media. However, one of the most significant of these responses was made by YouTube, who recently announced a $100m fund designed exclusively to promote content produced by people of colour, known as the Black Voice Fund.
YouTube is launching a multi-year, $100 million fund dedicated to amplifying and developing the voices of Black creators and artists. The fund will be focusing its efforts on creators within the U.S., Brazil, Kenya, Nigeria and South Africa.
According to YouTube, the Black Voice Fund is created to “help amplify fresh narratives and content that emphasises the intellectual power, passion and joy of this brilliant community, including Black economic equity and wellbeing, we have created the #YouTubeBlack Voices Fund.”
The $100m fund which was first announced by YouTube CEO, Susan Wojcici, in June is now officially named as #YouTubeBlack Voices Fund.
Over the next three years, the #YouTubeBlack Voices Fund will be used to acquire and produce YouTube Originals programming focused on the Black experience, and to directly support Black Creators and Artists so that they can thrive on YouTube.
Alex Okosi, Managing Director, Emerging Markets, YouTube EMEA, said the following in a statement “Our goal is to expand funding to more countries over the course of the next three years,”
“Additionally, we hope to provide a consistent drumbeat of educational training, workshops, and community events to Black creators and artists globally.
‘’The #YouTubeBlack Voices Fund is part of the work currently underway to ensure that YouTube is a place where Black artists, creators and users can share their stories and be protected.’’
Interested artists and creators can apply for funding Here
DStv denies social media reports alleging it has been “hacked”
DStv has dismissed social media reports claiming its system has been hacked.
Multichoice Nigeria, owners of DStv and GOtv, has refuted the claim that its system has been hacked and explained that the firm was only upgrading its system.
This was disclosed by a source in Multichoice Nigeria, who pleaded anonymous as she is not allowed to speak officially on the development.
The source told Nairametrics that the company decided to open all of its channels because during the upgrade the subscribers would have difficulties accessing some channels on their bouquets.
“Instead of allowing subscribers to go through such challenge, we decided to open all channels till the upgrade is over,” she told Nairametrics.
According to the source, the company had informed its subscribers last week Thursday that the upgrade exercise would last for about three days.
It stated, “Please be informed that Multichoice offices are under going a system upgrade from 11 pm Saturday October 17 to 4pm Monday, October 19, 2020.
“We apologise for inconveniences this may cause.”
Multichoice gives reasons why Pay-As-You-Go is not feasible
Multichoice has insisted that it is not technically and commercially feasible to run the Pay-As-You-Go billing model.
Multichoice has revealed that the Pay-As-You-Go (PAYG) billing model advocated by Nigerians is not technically and commercially feasible in addition to being impossible.
This disclosure was made by the Chief Executive Officer of MultiChoice Nigeria, owners of DSTV, John Ugbe, when he appeared before the House of Representatives Ad Hoc Committee investigating the non-implementation of Pay-As-You-Go subscription model by satellite television operators.
While pointing out that the company does not have the technology to offer pay as you go at the moment, Ugbe pointed out that Pay-Per-View (PPV) is often confused with PAYG, adding that the PAYG model used in the telecommunications sector is not the right fit for pay television.
The Multichoice boss, in clearing the air between PAYG and PPV, explained that Pay-As-You-Go in telecommunications is a metered service that ensures consumers are billed only for the service they consume and not for a fixed period.
He argued that Pay-As-You-Go is possible in telecommunication sector because it relies on a two-way communication system, which enables operators to determine when a consumer is connected, the service consumed and the duration of connection.
However, unlike telecommunication firms, he maintained that satellite broadcasters, cannot offer pay television services because satellite broadcasting is a one-way system and does not enable broadcasters to determine when a subscriber is connected and/or watching or what channel is being viewed.
Ugbe said: “It is only in instances where there is two-way communication between the device at the subscriber’s home and the headend of the pay-tv service provider, which will enable the provider to determine when a subscriber is connected or not, that a billing system could be designed to take into cognizance the subscriber’s behaviour.’’
He said the Pay-As-You-Go can only be feasible if there is a total and global remodelling of the satellite broadcasting technical and billing architecture, adding the result will be that consumers will have to much higher tariffs to access the service.
He said, “The economies of scale model employed by broadcasters mean that subscribers pay less. We are yet to see a pay-TV business anywhere in the world that does PAYG in the sense intended here. We do not believe the model is technically or commercially feasible.’’
He maintained that Pay-Per-View, is however different from PAYG and more expensive, as it entails a broadcaster transmitting a single event at the same time to its subscribers who have paid to watch the event.
He pointed out that, “A subscriber who wants to watch an event on PPV is required to pay an additional fee besides his subscription. A typical example would be the Mayweather and Pacquiao, and Wilder and Fury II boxing bouts which were retailed on PPV in the United States for $100 and $79.99 respectively.
“The Mayweather/Pacquiao bout, which was shown on DStv premium bouquet, would cost N38,000, which would far exceed the cost of any of the DStv bouquets. The bouquet or bundling model is an effective and efficient means of providing a large but still manageable variety of choice to satisfy consumer demand for entertainment, at the lowest possible cost to consumers,” he said.
The Pay-as-you-go debate has been a subject of a tussle between Multichoice and the House of Representatives. The Federal lawmakers had investigated the cable satellite firm over high tariffs and alleged cheating of its Nigerian subscribers coupled with the refusal to introduce pay per view.
However, despite Multichoice’s insistence on the impossibility of pay-as-you-go, another cable satellite firm, StarTimes Nigeria, had announced that it had already integrated a flexible subscription plan where customers do not have to pay for what they do not get.
A top official of the firm, disclosed that it allows subscribers to choose daily, weekly, monthly or quarterly plans and enjoy all exciting content on their preferred package/bouquet valid for the period paid for.
English Premier League fans to pay more for BT sports, Skysports matches
Following interim arrangements as the COVID-19 pandemic persists, EPL fans may have to pay more to watch league matches.
The English Premier League fans face the prospects of paying more for league matches, as measures are being introduced in response to the adverse impact of the coronavirus pandemic on matches.
The league has rolled out interim broadcast arrangements that will allow UK soccer fans to watch more games at a cost, while the COVID-19 pandemic keeps them away from stadiums.
According to a report from Bloomberg, fans of the UK’s 20 elite clubs will be able to pay for additional October matches on either of the BT Sport Box Office or Sky Sports Box Office platforms that would not otherwise have been broadcasted.
The league authorities in a separate statement noted that BT and Sky will continue to offer subscribers their existing October schedule of matches, and will charge £14.95 ($19.43) for each of the extra games they show.
The Premier League in its statement disclosed that clubs agreed to the additional measures to enable all fans to watch their teams live, following the playing of the league games behind closed doors due to the pandemic. Although. a top pundit at Sky, Gary Neville, was quite critical of it.
Gary Neville, who helps front Sky’s match-day coverage, in a tweet post, said, “This is a really bad move by the premier league to charge £14.95 for single matches that have been shown free for 6 months.”
European clubs, including premier league clubs, have been complaining about the shut out of fans from league games due to the pandemic as this has seen their revenue drop drastically. A huge part of their income is from ticket sales to fans, which they don’t enjoy at the moment.
The Premier League is expected to use the additional pay-per-view money to support its clubs, which have seen match-day sales evaporate because of the pandemic. In a report published in June, a consultancy firm, Deloitte, estimated a roughly 1 billion-pound revenue hit for Premier League clubs in the 2019/2020 financial year.
Fans have been banned from attending matches live since the spring, in a bid to help curb the spread of the COVID-19 virus. The Premier League said on Friday that it was committed to the safe return of fans as soon as possible.
Why it matters
The 20/21 Premier League season has shipped in more goals after 4 games than any other season in the league’s history. The most competitive league in the world has seen matches played behind closed doors since Project restart. Still, Club fans can only watch their teams when it is televised; however, BT, Sky are offering extra matches to fans at a cost, which will also generate revenue for the clubs. It is a win-win situation.