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Appointments

YouTube appoints Nigeria’s Alex Okosi to head its European, Middle East, African markets 

YouTube has appointed Nigeria’s Alex Okosi as the MD of its Emerging Markets for YouTube in Europe, the Middle East and Africa (EMEA).

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Youtube appoints Nigeria’s Alex Okosi to head its European, Middle East, African markets 

Nigeria’s Alex Okosi has taken over the reins at YouTube after his appointment as the Managing Director of Emerging Markets in Europe, the Middle East and Africa (EMEA).

Prior to his appointment, Okosi was the Executive Vice President and Managing Director of Viacom/CBS Networks Africa and BET International.

Youtube appoints Nigeria’s Alex Okosi to head its European, Middle East, African markets 

Alex Okosi

Okosi will be taking over the YouTube business and partnership team in Europe, Middle East and Africa, to further drive the penetration of the video-on-demand platform in these locations, the Head of YouTube EMEA, Cecile Frot-Coutaz, said.

A statement by Frot-Coutaz said, “I look forward to welcoming Okosi to our YouTube EMEA leadership team. He brings a wealth of experience in the content industries and has a track record for building businesses and audiences in established and new markets. Okosi will be leading our existing teams in Russia, Sub-Saharan Africa, Turkey, the Middle East and North Africa (MEAN) to drive further expansion in these key markets.”

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Okosi, while commenting his appointment, said, “I am very excited to be joining Frot-Coutaz’s leadership team to continue empowering creators and elevating value for viewers and partners across the region.”

[READ MORE: Atiat Leasing Limited Announces appointment of new MD/CEO)

Why YouTube is taking this step: YouTube has been investing heavily to grow its customer base in Europe, Middle East and Africa. Part of the investment included the emPawa initiative created in collaboration with singer, Mr Eazi.

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emPawa is an initiative announced July last year (2019) at the annual Google for Nigeria event. It was created to support creatives and untapped talents in the music industry. The initiative is the platform that produced Joeboy, the ‘Beginning’ crooner, and supported about nine other talents.

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Youtube appoints Nigeria’s Alex Okosi to head its European, Middle East, African markets 

Frot-Coutaz

Frot-Coutaz explained that the platform has helped increase the fan base of these artistes beyond sub-Saharan African. This was the purpose of the creation. She disclosed that 70% of the views from the 25 most-watched Sub-Saharan African artistes came from outside the continent. It should be noted that YouTube had launched YouTube Music and YouTube Premium in the Middle East and North Africa in September 2019.

Enormous opportunities for few players: The creation of these platforms shows there are still opportunities yet to be tapped in the music industry, and YouTube seems to be positioning itself to take advantage of the growing video music streaming industry in these regions. Unfortunately, unlike the audio-streaming market, the music-video streaming market is monopolised.

Currently, the video streaming music platform is monopolised by YouTube, and no other local or foreign music video streaming platform has come closer to shaking up its dominance. However, the music video streaming market is large for new entrants, and with YouTube offering artistes one of the lowest streaming royalty, new platforms can take advantage of this payment gap to penetrate the market.

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Olalekan is a certified media practitioner from the Nigerian Institute of Journalism (NIJ). In the era of media convergence, Olalekan is a valuable asset, with ability to curate and broadcast news. His zeal to write was developed out of passion to shape people’s thought and opinion; serving as a guideline for their daily lives. Contact for tips: [email protected]

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Appointments

Buhari reappoints Bala Usman as MD of NPA, reconstitutes the Board

President Buhari has approved the reappointment of Hadiza Bala Usman as the MD of the NPA for another term of 5 years.

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NPA discovers new method Apapa businessmen use to avoid port duties

President Muhammadu Buhari has approved the reappointment of Hadiza Bala Usman as the Managing Director of the Nigerian Ports Authority (NPA) for another term of 5 years.

This follows the expected expiration of the tenure of Usman, who was first appointed as the Managing Director on July 12, 2016.

This disclosure is contained in a series of tweet posts which was issued by the Presidency on its official Twitter handle on Thursday. January 21, 2021.

READ: COVID-19: NPA, NCDC disagree over new cases in Lagos

The Presidency in its statement also announced the approval of the reconstitution of the Non-Executive Board of the NPA, with Emmanuel Olajide Adesoye (representing South-West zone) as Chairman.

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The statement from the Presidency partly reads, ‘’President Muhammadu Buhari has approved the re-appointment of Hadiza Bala Usman as Managing Director of Nigerian Ports Authority (NPA), for an additional five-year tenure.

‘’Also approved is the reconstitution of the Non-Executive Board of the NPA, with Emmanuel Adesoye (from South-west zone) as Chairman.’’

READ: Nigerian Aviation: Exchange rate, 7.5% VAT suspension and other factors to determine survival – Experts

Other members of the reconstituted Board include Ekenyem Nwafor-Orizu (representing South-east zone), Akinwunmi Ricketts (representing South-south zone), Ghazali Mijinyawa (representing North-East zone), Mustapha Dutse (representing North-West zone), and Abdulwahab Adesina (representing North-Central zone).

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READ: Haulage cost increases by more than 50% in a week as Apapa gridlock bites harder

What you should know

  • Hadiza Bala Usman was born on January 2, 1976, in Zaria, Kaduna State and has a B.Sc. Business Administration from Ahmadu Bello University (ABU), Zaria and a Post Graduate in Development Studies from University of Leeds, the UK in 2009.
  • She worked at the Bureau of Public Enterprises (BPE) from July 2000 to August 2004 as Enterprise Officer and hired by the UNDP for the Federal Capital Territory Administration (FCTA) from October 2004 to January 2008 as Special Assistant to the Minister on Project Implementation.
  • Ms Bala Usman worked, between 2011 and 2015) as Director of Strategy of the Good Governance Group, a non-governmental organisation founded by Kaduna State State Governor, Nasir El-Rufai, and his friends.
  • Ms Bala Usman, one of the founders and conveners of #BringBackOurGirls, a campaign group pushing for the rescue of the abducted Chibok schoolgirls, was also a member of the Presidential Advisory Council on Anti-Corruption.
  • Prior to her appointment as the Managing Director of Nigerian Ports Authority, she was the Chief of Staff to Governor Nasir  El-Rufai of Kaduna, apposition she was appointed to in 2015.

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Appointments

Lekoil appoints Michael Ajuku as Chairman

Lekoil has announced the appointment of Micheal Ajukwu as the company’s Chairman.

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Lekoil Limited has confirmed the appointment of Mr. Micheal Ajukwu as Chairman.

This is according to a document titled, Appointment of Chairman, posted on the company’s website.

Following the resignation of Mark Simmonds, the board at a recent EGM appointed Mr. Ajukwu as Chairman with immediate effect.

What they are saying

Michael Ajukwu stated:

“I am honoured to assume the position of Chairman of LEKOIL and would like to thank my predecessor, Mark Simmonds, for his contributions to the Company.

“I look forward to working with my colleagues on the Board and the management of LEKOIL to deliver a high performing company anchored on strong governance structures that produces value for all shareholders.”

What you should know about the company and the Chairman

  • Lekoil is listed on the London Stock Exchange (AIM: LEK). The company is an oil and gas exploration and production company with a focus on Nigeria and West Africa.
  • Metallon, a private investment company that owns four gold mines in Zimbabwe, became a shareholder of Lekoil last March and now has a 15.1 per cent stake, making it the top investor.
  • Michael Ajukwu is a graduate of the University of Lagos where he obtained a degree in Finance. He also studied for his MBA in Accounting & Finance at the New York University.
  • Mr Ajukwu has served on the Board of now-defunct Bank PHB Plc. In July 2018, he was appointed to the Board of Sterling Bank Plc as an Independent Director. He also sits on the Board of MTN Nigeria Communications Plc as an Independent Non-Executive Director.

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Appointments

Buhari names Dr. Uzoma Emenike as Ambassador-designate to the USA

President Buhari has named Nigeria’s Ambassador-designate to the USA.

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President Muhammadu Buhari has announced Dr. Uzoma Emenike as Nigeria’s Ambassador-designate to the USA.

This was disclosed by the Special Assistant to the President on Digital and New Media, Tolu Ogunlesi in a social media post on Tuesday evening.

Dr. Uzoma Emenike is currently  Nigeria’s Ambassador to Ireland, with concurrent accreditation to Iceland.

She hails from Abia State, with a BSc in Sociology and Anthropology from the University of Maiduguri, Masters in International Law and Diplomacy from the University of Lagos LL.B from the University of Reading in the UK.

Other academic achievements include a Master’s in International Management from the University of Reading and a Doctorate in International Relations also from the University of Reading.

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She is married to Chief Ikechi Emenike and has four children.

What you should know 

  • Nairametrics reported last month, the death of the outgoing Nigerian Ambassador to the United States of America, Justice Sylvanus Adiewere Nsofor.
  • He served as a justice of the Court of Appeal for 13 years until his mandatory retirement in 2005.
  • Nsofor, who assumed office as the ambassador to the US on November 13, 2017, succeeded Professor Adebowale Adefuye who also died towards the end of his tenure.

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