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Research: Nigerians Spent N62.4billion On Shopping Online In 2011 – Euromonitor

Ugodre Obi-chukwu by Ugodre Obi-chukwu
June 18, 2013
in Uncategorized
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Konga

According to a report by Euromonitor International, a global market research organisation, Nigerians spent N62.4 billion shopping online in 2011, up from N49.9 billion in 2010. This represents a 25 percent growth rate in one year.

This growth is an indication of the potentials in e-commerce. Jumia which celebrated its first anniversary yesterday serves over half a million customers in Nigeria to date. The new milestone means that Jumia is now the fourth most visited Nigerian website.

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Tags: News ReviewNigeria
Ugodre Obi-chukwu

Ugodre Obi-chukwu

Ugo Obi-Chukwu "Ugodre" is the Founder, Publisher, and Chief Analyst of Nairametrics, a leading business and financial news online platform in Nigeria. Ugo is also the Chief Editor of the Nairametrics “Blurb” Opinion pages. Follow Ugodre on Twitter @ugodre and Instagram @ugodre Email: ugodre@nairametrics.com

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