TikTok has banned the popular “milk crate challenge” from its platform due to concerns that users participating in the trend could be seriously injured.
The TikTok challenge saw users stacking milk crates into a pyramid and then attempting to climb across the unstable structure.
The ban comes after several healthcare workers raised their concerns about the trend and the many dangers it poses.
In most of the videos, TikTok users are seen tumbling to the ground as they try to climb up one side of the crate pyramid.
Searching on the crate hashtag on the app now brings up a “no results found” notice.
The search results page notifies users that “this phrase may be associated with behaviour or content that violates our guidelines. Promoting a safe and positive experience is TikTok’s top priority.”
However, some videos depicting the trend are still visible on other social media platforms.
What they are saying
A spokesperson from Tiktok told TechCrunch that “TikTok prohibits content that promotes or glorifies dangerous acts, and we remove videos and redirect searches to our Community Guidelines to discourage such content. We encourage everyone to exercise caution in their behavior whether online or off.”