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Nairametrics
Home Companies Corporate Updates

COC Beauty Lab signs global licensing deal with Rwandan streaming Giant, CINETIE

NM Partners by NM Partners
November 4, 2021
in Corporate Updates
COC Beauty Lab
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COC Beauty Lab, the rave-making beauty and lifestyle TV show from COC Beauty School has closed a licensing deal with CINETIE that would see the subscription-based streaming broadcaster distribute Season 1 of the popular COC Beauty Lab show for 2 years.

The collaboration will expand COC Beauty Lab’s reach beyond Nigeria’s border to other parts of the continent while inspiring many to embrace beauty product formulation as a lifestyle and thriving business.

CINETIE is a leading Pan-African film streaming platform based in Kigali, Rwanda. It is subscription-based and offers online streaming of a library of films and television programs.

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The CEO of CINETIE Ishimwe Theodore was full of praise for the COC Beauty Lab and expressed delight about the deal. “COC Beauty Lab show looks amazing and quite educative, we are glad to have it on our platform, first of its kind,” he said.

Beauty business coach and executive producer of COC Beauty Lab, Ayo Bassey expressed her happiness with how the show has improved the beauty and cosmetics scenery in Nigeria and is now gaining momentum across the continent.

“It’s exciting to see our work valued and rated highly. It’s every producer’s dream. This partnership has motivated me to do more, to go the extra mile, and to create richer content for the sophomore season,” she said.

The first season of the show was hosted by  COC Beauty School alums, Seun Olusina and Violet Adesina and it wowed viewers and skincare enthusiasts with engaging content like makeovers, latest trends, fashion finds, tips and tricks, beauty transformation secrets, beauty on the go, and products formulation techniques.

Ayo Bassey disclosed that Season 2 of COC Beauty Lab will be arriving on viewing platforms across the continent in 2022 and it boasts of more exciting moments, and celebrity guests making trendy products with simple beauty ingredients.

Viewers everywhere can subscribe to the show on CINETIE at https://bit.ly/coccinetie

For media enquiries, please contact GLG Communications, at hello@glgcommunication.com

Tags: COC Beauty Lab
NM Partners

NM Partners

NM Partners features content from corporate organizations, institutions, and other stakeholders. Some posts are sponsored. Publication does not imply endorsement. Views expressed are solely those of the contributors. For more details, please see our Nairametrics Media Partnership Guidelines or contact info@nairametrics.com.

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