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Home Companies Corporate Updates

Finna Protocol’s Strategic Positioning for EUROe Integration in the African Web3 Market

NM Partners by NM Partners
November 21, 2023
in Corporate Updates
Finna Protocol
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Nigeria has emerged as king in the adoption of cryptocurrencies. Besides being ranked second in the global adoption index by Chainalysis and the country with the most Bitcoin search interest, another report by Consensys concludes that nearly all Nigerians have heard about cryptocurrencies.

In fact, within the last year alone, specifically between July 2022 and June 2023, Nigerians transacted more than N56.5T in digital assets.

The nation once again proves and maintains its continent-giant status in digital asset transactions and adoption.

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There’s no doubt stablecoins have found product market fit. It’s being referred to as crypto’s “killer app” considering its ratio of market capitalization to the entire crypto market about its on-chain transaction dominance.

However, a good chunk of these transactions in Nigeria, Africa, and the world at large exists at the entry and exit points of fiat and cryptocurrencies, the on-ramp and off-ramp markets, without seeping through the cracks on the adoption barricades into our day-to-day transactions.

This is where the Finna Protocol’s mission emanates from.

Finna Protocol runs on the vision of making stablecoins the second nature of settlements.

Since people already choose to hold it as a store of value, an infrastructure that enables day-to-day transactions in this blockchain-backed asset is in order.

Finna protocol is building a multi-utility ecosystem for stablecoins in payments, collateralization, and remittances.

The infrastructure Finna protocol is building positions it to be a critical tool for the introduction and integration of other stablecoins & other digital assets into the African Web3 market.

On the 17th of November, Lars Seier Christensen, the chairman and founder of Concordium, a permissionless science-backed layer 1 blockchain, balancing accountability and privacy with an ID layer and Zero-knowledge proof technology, had a closed-door meeting with some of the biggest OTC and P2P traders in Nigeria.

The meeting was about the integration of EUROe, a new Euro-backed stablecoin issued on the Concordium blockchain, into the African market.

The discussion surrounding the opportunities and challenges of this new stablecoin integration was co-hosted by the co-founder of Finna Protocol, Adebayo Juwon, and this positions Finna Protocol to play a key role in this objective, leveraging the network of these Nigerian top-shot traders for a massive push of the new Concordium-backed stablecoin and other digital assets.

Coincidentally, all of these events are happening just after Finna Protocol announced the soft launch of its flagship product, the Stablecoin-backed fiat loans which has seen significant interest from its target market.

Whether stablecoins break beyond the current ceiling of adoption or not, depends on how much it finds use in our everyday lives beyond just as a store of value.

It significantly depends on the infrastructures put in place to make stablecoins the second nature of settlements and this is Finna’s north star.


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Tags: EUROeFinna ProtocolWeb3 Market
NM Partners

NM Partners

"NM Partners" encompasses a diverse range of articles and content published on behalf of various organizations, including corporate entities, government and non-governmental institutions, academic bodies, and key stakeholders in the economic sphere. This content spectrum covers press releases, formal announcements, specialized content, product promotions, and a variety of corporate communications tailored to engage our readership. Notably, a portion of these articles are sponsored content. At Nairametrics, while we provide a platform for these diverse voices, it is important to clarify that our relationship with the content under "NM Partners" does not imply endorsement or affiliation. The responsibility for the content accuracy and viewpoints expressed rests solely with the respective contributors. Nairametrics maintains a firm commitment to editorial independence and integrity. Consequently, we do not assume responsibility for any of the content published under "NM Partners." For any inquiries, comments, or feedback regarding the content featured in this section, we encourage open communication and can be reached at info@nairametrics.com. Additionally, we invite our readers and contributors to familiarize themselves with our Paid Post Guidelines, which outline the standards and processes governing paid content on our platform.

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