To survive the harsh economic realities of the COVID-19 pandemic, Nigerian businesses have been tasked to embrace digital resources and innovation that will help them thrive in the realities of the new normal.
A leading Lagos-based software innovation company, Crown Interactive led by UK-trained IT Expert, Wumi Oghoetuoma made this known why introducing its digital resources known as CICOD Suite.
This opportunity comes at a time when the CBN recently introduced a N50 billion Targeted Credit Facility (TCF) as a stimulus package to support micro, small and medium enterprises (MSMEs) that have been affected by the pandemic.
According to Crown Interactive, “with the CICOD product, businesses will be more efficient, digital-friendly, and thus, resilient to some of the economic shocks we’re living through today. Currently, CICOD suite of tools is running a free 30day trial period so that for businesses at no cost at www.cicod.com”
“The CICOD suite of tools comes with all that businesses need to manage digitally, allowing them to run the shop remotely and enable other people to sell on their behalf, but still leaving them in charge of a centralized hub. Decentralizing by introducing new sales channels – like selling via agents, social media, call-to-shop – makes it more convenient for customers to shop with businesses and effectively, more convenient for them to increase revenues.”
Crown Interactive noted, “For some micro, small and medium enterprises (MSME), reopening means business owners may first have to get rid of the old stock that they have been sitting on during lockdown to make way for the new. With CICOD, businesses can run promotions, apply discounts directly, and track and monitor leftover stock in the inventory, all from the comfort of your home.”
“With CICOD Suite, businesses can manage a whole database of customers and easily text them, send them invoices, and even monitor buying patterns so that they can more suitably fulfill the needs of their clientele. They can even take this further and run a loyalty scheme, to make sure they keep the regulars coming back.”
The organization added, “as the shops open up and customers begin to stroll back in, they need to see that there’s been an upgrade by allowing CICOD bring their businesses into the now. It is not enough for businesses to survive in this period, we want them to thrive in it too. We can equip them with the digital tools that they need to thrive in this period and move to the next level.”
