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Nairametrics
Home Business News

Why NBC may sanction BBNaija

Chidinma Nwagbara by Chidinma Nwagbara
August 19, 2019
in Business News
BBnaija

BBNaija contestants.

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The National Broadcasting Commission (NBC) may have no choice than to sanction the television reality show, Big Brother Naija (BBNaija) as the Federal Government has petitioned the Commission over the obscene contents broadcasted on the show.

The reasons given: According to the Director-General of the National Council for Arts and Culture (NCAC), Segun Runsewe, who lodged the petition to NBC alongside the President of the National Council of Women Societies, Dr Gloria Shoda, the love affair scenes were terrible and needed to be stopped.

Runsewe also said that the organization (NCAC) was queried by both Nigerians at home and in the diaspora after clips of the semi-naked women went viral.

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“We are going to represent that bill. You can’t fight a battle without a legal framework; we are definitely going to be conscious of that. I will take up the issue of Big Brother Naija; I have spoken with officials of the National Broadcasting Commission because what is going on now is terrible. Having love affairs on live TV is not part of our own culture at all.”

[READ MORE: Why FG postponed Lagos-Ibadan Expressway closure]

A new BBNaija on the way? Runsewe hinted at a new reality TV show that would primarily promote the Nigerian culture in line with the broadcasting codes and conducts.

“Let me use this forum to tell Nigerians that a new Big Brother Naija is on its way coming and we are working with Startimes. We are doing BBN that will reflect the true Nigerian culture. We are already working on it, all that will be eaten there will be Nigerian food, the dresses will be Nigerian dresses.”

Meanwhile, one of the housemates of the ongoing season of the show, Khafi, who is a UK Metropolitan police officer, was recently called out over her sexual activities in the house. This could be one of the reasons the Federal Government is taking up the Big Brother Naija case with the NBC.

[READ MORE: FG, states, LGs share N762.6bn allocation in June]

What this means for Multichoice: Multichoice, the company that runs Big Brother Naija will be at the receiving end if NBC decides to scrap it. Apart from the fact that the producers of the show make huge revenue from the subscribers of DSTV, money is also made through the viewers’ votes. This means Multichoice will lose subscribers as well as the ratings and income it gets through BBnaija.

Also, a show like Big Brother requires an army of people to run it – from cameramen to technicians and the likes. This means a number of people will be left jobless if the show gets called off.


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Tags: BBNaija 2019National Broadcasting Commission NBCNational Council for Arts and Culture NCAC
Chidinma Nwagbara

Chidinma Nwagbara

Chidinma holds a degree in Mass communication from Caleb University Lagos and a Masters in view in Public Relations. She strongly believes in self development which has made her volunteer with an NGO on girl child development. She loves writing, reading and travelling. You may contact her via - chidinma.nwagbara@nairametrics.ng

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