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Home Industries Company News

DEAL: Pocter & Gamble Will Sell Camay and Zest Brands to Unilever

Nairametrics by Nairametrics
December 22, 2014
in Company News, Corporate deals
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  • Procter & Gamble Co said it would sell its soap brands Camay and Zest to Unilever Plc (UK) for an undisclosed amount to focus on its faster-growing brands.
  • The deal includes the global sale of the Camay brand and the sale of the Zest brand outside of North America and the Caribbean, P&G said.
  • The company will also sell its Talisman facility in Mexico to Unilever. The facility has 170 employees.
  • P&G said in August that it would shed 80-100 slow-growing product lines to focus on about 80 brands, including Tide laundry detergents and Pampers diapers, which generate most of its revenue.
  • P&G sold its Duracell battery business to Berkshire Hathaway Inc in November and its pet food business in Europe to Spectrum Brands Holdings Inc in September.
  • The deal with Unilever is expected to close in the first half of 2015, P&G said.
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