Nigeria’s corporate event planning industry is fast emerging as a serious economic powerhouse, operating within a multi-billion-dollar ecosystem.
Globally, the corporate event market hit $330.9 billion in 2023 and is forecast to nearly double to $730.7 billion by 2035, growing at a 7% CAGR.
Within Nigeria, this trend plays out in a highly dynamic landscape.
Veteran and boutique event planners alike are organizing everything from investor conferences, product launches, and board retreats to annual general meetings and awards shows.
The scale of the business, combined with its complexity in managing logistics, stakeholder engagement, crisis risks, and guest experience, places top event planners at the centre of corporate brand strategy.
As the market deepens and client demands evolve, a handful of firms are emerging as the most powerful players.
In no particular order, these are some of the planners who are not only executing grand-scale events but also reshaping what premium corporate gatherings look like in Nigeria.
Coach Bisi Sotunde CBCM, CMC is a leading entrepreneur, event strategist, and the Managing Director of BusyBee Group, which encompasses events management, an academy, and a rental hub.
With over 13 years of experience, she has planned and executed high-profile corporate functions, weddings, and social events, establishing herself as a formidable force in Nigeria’s events industry.
A certified management consultant, business coach, and mentor, Bisi serves as an International Mentor for the Global Entrepreneurship Network (GEN Nigeria), a mentor for the Tony Elumelu Foundation, and a brand ambassador for the Cherie Blair Foundation Road2Growth for Women. She was one of six destination event planners selected to represent Africa at the Experiential Planner Expo (EPEX) 2022 in Dubai, fully sponsored by the Dubai Tourism Board.
Through BusyBee Academy, she has trained and mentored over 1,300 event professionals, offering masterclasses, workshops, and mentorship programs. She also convenes the annual BusyBee Event Business Summit and leads the Well Watered Garden Tribe Nation (WWGT), a community of over 250 event entrepreneurs in Nigeria and the diaspora.
Founded 13 years ago, BusyBee Events has delivered projects for clients including Lagos State Government, Visa, Purechem Industries, PwC, and KPMG.
Cool to know but zero currency added to the economy of enjoyment people in Africa.