Flamengo, a champion of the Brasileiro Série A, has partnered with Chiliz, one of the leading blockchain providers for the sports and entertainment industry, to launch the $MENGO Fan Token on the fan engagement app, Socios.com.
Following an official invitation sent to Flamengo’s governing council, it was revealed that they were planning to launch the Fan Token. Flamengo will become the third Brazilian football club team after Atlético Mineiro and Corinthians, to join the crypto club as a result of the council’s approval of the deal.
Flamengo became one of Brazil’s most successful sports clubs during the 20th century when they captured several Consejo Carioca (Rio de Janeiro state league) titles prior to the first Brazilian national championship being established in 1959.
Since then, they have had great success in Brazilian football, winning seven Brazilian Championship Series A titles and a record 37 Carioca Championships. The club is one of only three that have never been relegated from the premier division.
As a collectible digital asset minted on Chiliz’s blockchain, Fan Tokens can be used on Socios.com to participate in polls, win VIP rewards, take part in exclusive promotions, use AR features, participate in chat forums and compete in games.
In addition to FC Barcelona, Atlético Madrid, Valencia, Manchester City, Inter Milan, Paris Saint-Germain, Juventus, AC Milan, Arsenal, and the Argentine and Portuguese national teams, over 50 major sporting organizations have partnered with Socios.com to launch Fan Tokens.
Sports and entertainment’s digital currency, CHZ, are available on South America’s biggest crypto exchange, Mercado Bitcoin, and can be used to make purchases from Socios.com platforms and Fan Tokens which serve a number of partner clubs.
“Flamengo’s Nation embraces all of its partners, including this time,” said Gustavo Oliveira, Flamengo’s vice president of Communications and Marketing. “Flamengo, a team with the largest fan base in the world, will be a fantastic partner and we are confident that Fan Tokens will be successful. What’s next excites us.”
“We have welcomed a new sporting giant to our ecosystem,” said Alex Dreyfus, CEO of Chiliz and Socios.com. “Flamengo welcomes you! In the very near future, fans of this world-famous club will be able to connect with their team in a brand-new way.”
“Flamengo fans will have exciting new opportunities with the launch of the $MENGO Fan Token,” he added
