Businessweek||| Mark Zuckerberg doesn’t usually observe sentimental anniversaries. This year he’s confronted by three of them. On Feb. 4,Facebook (FB), the company he co-founded in a Harvard University dorm, turns 10 years old. The prodigy himself turns 30 in May. It’s also been a decade since his first date with Priscilla Chan, now his wife, whom he first met in line for the bathroom at a Harvard fraternity party.
So last fall, Zuckerberg began typing up dozens of pages of musings, often pecking out the words on his phone. He shaped his thoughts into 3-, 5-, and 10-year plans. He also gave himself a specific goal for 2014. He’s fond of annual challenges, and in previous years he’s vowed to learn Mandarin (2010), to eat only animals he slaughtered himself (2011), and to meet someone new each day (2013). For this year he intends to write at least one well-considered thank-you note every day, via e-mail or handwritten letter.
“It’s important for me, because I’m a really critical person,” he says at Facebook’s sprawling corporate campus in Menlo Park, Calif. “I always kind of see how I want things to be better, and I’m generally not happy with how things are, or the level of service that we’re providing for people, or the quality of the teams that we built. But if you look at this objectively, we’re doing so well on so many of these things. I think it’s important to have gratitude for that.” He’s still unnaturally boyish and is wearing his customary uniform: hoodie, gray T-shirt, and jeans. No Adidas shower sandals, though; in what could be construed as a sign of creeping maturity, he’s wearing black Nike sneakers.
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