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Nairametrics
Home Companies Company News

Consumer Watch: Standard Chartered Goes Digital With “Breeze App”

Ugodre Obi-chukwu by Ugodre Obi-chukwu
June 24, 2013
in Company News
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standard chartered

Standard Chartered launched ‘Breeze’, its award-winning mobile banking application, making Nigeria the first market in the region where this application is available. Breeze is designed to provide customers with a superior, convenient and personalised banking experience.

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The application will eventually be developed into a “virtual branch”, where customers can place requests as well as apply for products and services. Breeze’s introduction into Nigeria follows successful launches by Standard Chartered in India, Malaysia, Singapore, Hong Kong, Korea, China, Dubai and Pakistan.

 

Commenting on the launch of Breeze, Carol Oyedeji, Regional Head of Consumer Banking, West Africa said, “The digital era is in full swing. Today we are more connected, more mobile and more social than we ever were.  The launch of Breeze follows extensive research into the banking behaviour of individuals and aims to provide customers with an easy, secure, and user-friendly banking channel. By adopting a digitisation strategy that enables our customers to save valuable time they otherwise would spend in banking hall queues or in traffic getting to the bank, we aim to enhance the customer’s lifestyle and the way they interact with us.

 

“Breeze is available for iPad, iPhone, Android and Blackberry devices. Customers can download the ‘Breeze’ application from the various app stores (Apple Store, Google Play and Blackberry App World for iOS, Android and Blackberry devices). To activate Standard Chartered Breeze Mobile, all you need to do is download the App and call the bank’s  call centre for your MPin (mobile pin).

 

“For USSD phone users, just call the call centre for your MPin and dial a short code *389*068# to activate. This is only available for account holders of Standard Chartered bank. The application uses robust security features similar to those used for Online Banking. The bank also ensures that no personal information is stored on the phone.”

 

 

Standard Chartered goes digital with “Breeze app”

Tags: News Review
Ugodre Obi-chukwu

Ugodre Obi-chukwu

Ugo Obi-Chukwu "Ugodre" is the Founder, Publisher, and Chief Analyst of Nairametrics, a leading business and financial news online platform in Nigeria. Ugo is also the Chief Editor of the Nairametrics “Blurb” Opinion pages. Follow Ugodre on Twitter @ugodre and Instagram @ugodre Email: ugodre@nairametrics.com

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