As usual they did not offer any details supporting this view. However, in the absence of a counter claim this is worth noting.
The Association of Advertising Agencies of Nigeria (AAAN), has said that the advertising industry contributes over $2 billion (over N300 billion) to Nigeria’s economy as it rolls out red carpets in celebration of the Association’s 40 years anniversary. The president of AAAN, Bunmi Oke, said while announcing the association’s achievements in the last 40 years that the industry’s contribution to the economy is more in intangible assets.
