Ben wasn’t an avid investor. In fact, he knew nothing about investing. With everything from food to transport increasing in price, something in Ben realized that the money he worked so hard to make was losing its value and he decided to get his finances in order by investing. Using traditional brokers proved to be more complicated than he could handle so he decided to try online investment platforms.
His first few experiences with different online platforms were frustrating. He found himself doing most of the research on the stocks to invest in with little help from the online platforms. Ben felt like he was stuck because everywhere he turned had its own unique set of problems. With no educational guidance, he had no clue how to identify which stocks were best to put money in.
Asides from this, Ben also encountered some other problems when using some of these platforms. The apps were not always easy to navigate and so he almost gave up and accepted fate until he came across the Bamboo app. His experience since he started using the Bamboo app has been very good. The app was well designed and easy to use even for a beginner. He found it intuitive and educative at the same time. The dashboard provides a lot of information at a glance, from the value of his portfolio to the percentage increase or decrease of his investment at any particular time and his portfolio value and buying power. He got information in real-time and investment tips via email and Bamboo’s blog without having to contact a broker or investment house. Even when he needed someone to put him through, he found the customer care team very impressive.
Today, investors face a lot of frustrating problems. What every investor wants is an easy investment process that encourages continuous investing and assures them of taking worthwhile risks because let’s face it – every investment is a risk. Technology has given a reliable solution to this problem through online investment platforms that allow an investor to do away with middlemen in the form of brokers and investment houses. You are also able to keep up with your portfolio and get real-time updates on how your stocks are doing as opposed to having to contact your broker or investment house to give you an update which may take days to get due to protocols and bureaucracy.
However, this does not solve the problem fully because the features and functionalities of an online platform determine if the investor will guarantee the ease of investment that is craved by every investor. This is where the Bamboo app comes in. The Bamboo investment app is an online investment platform that has thousands of stocks listed on the U.S Stock exchange. It gives users seamless access to grow their wealth with simple features that investment beginners find easy to understand and use. In less than 5 minutes, users can have an account set up and deposit with either their Naira or Dollar cards or through direct bank transfers. Bamboo’s goal is to help people invest anytime and from anywhere.
With over 70% of Bamboo’s users having no prior investing experience, the company is not only investing in acquiring users but making Nigerians smarter about how they handle their money. The lessons they are learning are also cascading into their everyday lives.
Nosa, an investor on the Bamboo platform, said investing with Bamboo has taught him about patience. These days, he invests with a long term mindset so he isn’t too bothered with market declines. He was of the school of thought that investing in stocks was too risky because of the inherent volatility which could be triggered by the most harmless of news. However, once he got around that and started investing in stocks, he has been able to build an impressive portfolio and found the right investment strategy. He realized that all he needed was a platform that provides simple access to a variety of stocks to choose from where he can buy, trade, or hold his investments for as long as possible. The simplicity of Bamboo was the main attraction for him.
In the same vein, Ozoz, another investor on the Bamboo platform, was concerned that investing was complex and complicated and only for seasoned experts to deal with. Like many Nigerians who either lost a lot during the financial crash of 2008 or watched their parents lose a lot, Ozoz was dismissive of investing in stocks. She got around her reservations and now has a variety of stocks in her Bamboo portfolio. She credits the app’s simplicity and the educational resources Bamboo sends her. The Bamboo Watchlist, a newsletter about stocks that members of the Bamboo team are paying attention to in their own personal portfolios, gives her an idea of stocks that are doing well at the moment and guides her research.
Like any investor, Ozoz has made some losses in the market but so has Warren Buffet. Overall, Bamboo has helped her, someone who by her own admission was very averse to stocks, to build an impressive portfolio.
Bamboo’s educational resources are a recurrent theme. Raymond, another Bamboo customer, had always been an investment conscious individual but still enjoys resources like The Bamboo Watchlist and featured themes on the app that curate what other experts are investing in. The analyst pop-up feature on stocks also helps him to understand a stock better. Bamboo is intuitive and educational enough for a beginner to build his knowledge and portfolio in the stock market.
For more information on Bamboo and its various offerings, please visit www.investbamboo.com.