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Home Companies Company News

Video: First Bank Uses Impressive Cartoon Characters To Inform Customers Of Planned Upgrade

Ugodre Obi-chukwu by Ugodre Obi-chukwu
June 8, 2013
in Company News
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I thought this First Bank Ad was cool and quite ingenious. Great hippie cartoon characters with a lovely background music. It’s amazing the way they passed the message across so clearly despite muting the voices of the characters. The idea was for you the viewer to focus on the message which was better served by the actions of the characters, their cellphones, computers and ATM machines. This is a great use of social media. r

https://www.youtube.com/watch?v=lMPWWwaG2JI

Tags: fbn holdingsNews Review
Ugodre Obi-chukwu

Ugodre Obi-chukwu

Ugo Obi-Chukwu "Ugodre" is the Founder, Publisher, and Chief Analyst of Nairametrics, a leading business and financial news online platform in Nigeria. Ugo is also the Chief Editor of the Nairametrics “Blurb” Opinion pages. Follow Ugodre on Twitter @ugodre and Instagram @ugodre Email: ugodre@nairametrics.com

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