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COVID-19: Ecobank Launches “StaySafeNigeria” media campaign

Ecobank Nigeria has launched a ‘StaySafeNigeria’ media campaign to support measures to check the rising spread of Coronavirus in Nigeria.

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Ecobank Nigeria, Global Finance Names Ecobank Most Innovative Bank in Africa

Ecobank Nigeria has launched a ‘StaySafeNigeria’ media campaign being part of its corporate actions to support measures to check the rising spread of Coronavirus in Nigeria. The integrated media campaign is a call to action, creating awareness and educating the populace on safety measures to adopt against the dreaded Coronavirus disease (COVID -19).

Flagging off the campaign in Lagos, Managing Director, Ecobank Nigeria, Patrick Akinwuntan, said the “StaySafeNigeria” campaign was designed to mobilise the entire citizenry to adopt safe conduct and healthy habits to help contain the spread of Coronavirus in Nigeria.

coronavirus, COVID-19: Infections rise to 42 as 2 new cases are confirmed

He emphasised that with a population of about 200 million, prevention is better than cure and indeed in the case of COVID-19, prevention is much better than “no cure”. We must, therefore, place top priority on getting everyone to stop the spread or minimize the spread of the virus now, pointing out that we cannot risk a full pandemic in Nigeria as our health infrastructure and personnel would be easily overwhelmed if that should happen.

He explained that the messages would be in Pidgin, Ibo, Hausa, Yoruba and English on radio, electronic and social media to take the message to the grassroots whilst ensuring a contactless deployment in line with “StaySafeNigeria” ethos.

“All hands must be on deck to check the spread of the COVID-19. We have no choice as a caring and responsible corporate organisation than to rise up to this challenge of our generation and make every contribution to check the spread and save lives.

“Our media campaign will engage people in very simple language on important tips to stay safe. The campaign will be sustained to continue promoting good hygiene conduct even after we overcome Coronavirus,” he said.

[READ MORE: Ecobank Group records 32% growth in PAT of N146.5 billion for 2019)

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Mr Akinwuntan disclosed that the bank had engaged in many advocacy measures to protect its staff, customers and other stakeholders since the outbreak of the COVID-19 disease, stating that the bank evoked its business continuity plans, suspended all non-essential travels, cancelled physical meetings and resorted to virtual/digital meetings.

He also emphasized strong hygiene habits by encouraging frequent washing of hands with soap and water, provision of alcohol-based hand sanitizers in all its locations, temperature checks and mandated employees to respect the mandatory self-isolation/quarantine for 14 days if they have been exposed in any manner.

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Ecobank, Ayo Adepoju's appointment

The staff of the bank also advised customers to maintain social distancing whilst Tellers and front office employees attending to customers wear face masks with gloves in addition to social distancing.

It will be recalled that Ecobank had before now, also encouraged its customers to avoid non-essential contacts in achieving their banking needs by utilising digital solutions to easily access their bank accounts, make contactless payments, transfer funds and carry out other ancillary banking transactions from the comfort of their homes and offices without visiting the branches. Some of the digital platforms include *326#, Ecobank Mobile App, Ecobank Online, EcobankPay, Ecobank OmniPlus, OmniLite and the Rapidtransfer App.

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The StaySafeNigeria campaign is in line with the bank’s Corporate Social Responsibility (CSR) which seeks to intervene and contribute to the wellbeing of the people where it operates.

Na Ecobank say make una StaySafe o.  #StaySafeNigeria   #StaySafeNaija  #StaySafe.

"NM Partners" represent articles published in partnerships with Corporate Organisations, Government and Non-Governmental Institutions, and other stakeholders seeking to publish content on Nairametrics. Content includes Press Releases, Targeted content, and other forms of corporate communications targeted at our readers. Some of these content are paid for.

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Bayer set to hold the 3rd edition of the Nigeria Maize Conference

This year’s conference which will be virtual is tagged “Much More Maize” and is scheduled for the 22nd of April 2021.

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Bayer Nigeria Limited, a subsidiary of Bayer AG, Germany has announced its plan to hold the 3rd edition of its annual Nigeria Maize conference. This year’s conference which will be virtual is tagged “Much More Maize” and is scheduled for the 22nd of April 2021.

Speaking ahead of the conference, the Country Sales Manager, Bayer Nigeria Ltd, Mr. Temitope Banjo said that the Nigeria Maize Conference is an initiative to bring together stakeholders in the Maize agricultural value chain, to deliver innovative solutions that would help Nigerian farmers maximize their farm yields and secure their harvests from devastating disease and pests.

According to Banjo, “Nigeria is yet to reach its full potentials in terms of maize productivity, for example where a hectare of farmland in Egypt can yield up to 7 metric tonnes per hectare, a farm of the same size in Nigeria only produces around 1.8 metric tonnes per hectare which is one of the lowest among the top 10 maize producers in Africa.” He went on to say that even though Nigeria is presently the largest producer of Maize in Africa, the country is still not able to meet up with its domestic and industrial needs for the crop.

He stated that the challenges with maize production in Nigeria are mainly due to poor agronomic factors and the use of bad seeds during planting and cultivation, and there is a need to educate our farmers on how they can increase the productivity and profitability of their farms, hence the theme for this year’s conference.

Commenting on how Bayer intended to address the maize production challenges in Nigeria, the Managing Director of Bayer Nigeria Ltd., Mr. Sefihait Kone explained that Bayer has a suite of products which is called the Bayer “Much More Maize” toolkit, specially put together to help farmers protect their crops and boost productivity of their farms from the planting phase through the harvesting stage.

“We will show how these products, if used properly have the potential to increase the profitability of their farms which translates to higher revenue for them. We hope that once all farmers imbibe these proper procedures, it will have a ripple effect on the economy and increase the food sufficiency of the country,” Kone stated.

Some of the guests and keynote speakers expected at the virtual conference include Alhaji Abubakar Bello who is the President of the Maize Association of Nigeria (MAAN), Dr. Olusegun Ojo, the Director of the National Agricultural Seed Council (NASC) as well as experts from Bayer in person of Dr. David Wangila and Dr. Joseph Kibaki.

Visit https://nigerianmaizeconference.com/#register to register for the event.

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Bayer is an innovation company with a more than 150-year history. Its scientific successes are intended to help improve people’s lives. It’s a global enterprise with core competencies in the Life Science fields of health care and agriculture.

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The Grow With Eyowo Initiative is redefining the growth path for small businesses in Nigeria

Selected entrepreneurs will also enjoy access to a state-of-the-art studio where they can shoot and edit promotional photos and videos for their businesses.

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Eyowo has launched the Grow With Eyowo initiative offering entrepreneurs access to up to 5 million Naira in capital loans, along with industry-specific growth tips from seasoned experts, masterclasses, and a budget for online advertising and campaigns. Selected entrepreneurs will also enjoy access to a state-of-the-art studio where they can shoot and edit promotional photos and videos for their businesses.

Announcing the news through their social media, Eyowo stated that this initiative rides on their commitment as partners of growth for SMEs, to support business owners on their entrepreneurial journey; to go at their ambitions, dreams, and aspirations and grow their businesses into successful enterprises.

According to Seindemi Olobayo, Chief Executive Officer of Eyowo, initiatives such as this will potentially drive economic growth for our nation;

 “Aside from being the major employers of labour, MSMEs are the major stimuli for economic growth in every nation. This is why we have decided as a company to support entrepreneurs with capital, tools and the requisite knowledge that will help take their businesses to the next level”, he said.

For interested businesses to stand a chance of being selected, they will be required to sign up on the Grow With Eyowo page.

Though Eyowo joins a list of corporates and businesses who have expressed commitment to the continuously booming SME sector. However, Eyowo’s funnel of growth resources, masterclass, and the access to market it provides, make this initiative a complete solution for entrepreneurs and small business owners who are in dire need of an ecosystem to grow their businesses.

What truly distinguishes the initiative from others is its ambitious Nigeria-focused vision of an economic transformation that results in the elevation of the individuals and businesses that journey through the Eyowo ecosystem and the emergence of a truly inclusive society for all.

Eyowo promises that this is the first in a litany of life-changing initiatives they hope to deliver in the coming months.

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Eyowo Integrated Payments Limited is a payment service provider founded in 2019 and headquartered in Lagos, Nigeria.  Eyowo is Africa’s growth platform for every human who desires access, independence, and connectedness in their finance and everyday life. With Eyowo, everyone who has a mobile phone in Nigeria can now send, spend, receive, save and borrow money.

Learn more at www.eyowo.com

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