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Brand War: Wakanow may have gotten more than it bargained for as Travelstart claps back

Wakanow vs Travelstart

A Twitter feud might be rising between two travel agencies in Nigeria, Wakanow and Travelstart.

In a tweet by Twitter, the microblog tweeted asking users to tweet ‘hi’ to people they don’t know under its comment section.

https://twitter.com/Twitter/status/1124096830030196742

A Nigerian based travelling agency, Wakanow in response, mentioned Travelstart (another travel agency), something that insinuated that the former doesn’t know the later.

Travelstart threw a GOT styled shade: Responding to Wakanow, Travelstart clapped back, shading the brand as they introduced themselves as the best, the only travel agency that pays their staff on time and boasted about having a website that loads timely, unlike their counterpart.

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WakaNow is yet to respond to this shade. Many of its customers feel like the swipe by Travelstart was a big one on them.

Tweet wars didn’t start now: It seems brand trolling is the new way brands are using to create awareness around their products and services. Competition exists and each brand wants to be identified as the best and sometimes they take it to social media.

Last year, tier two lender, Sterling Bank Plc subtly started a Tweet War that saw GTBank, FirstBank, Zenith Bank, FCMB, Access Bank, Union Bank at the receiving end.

As if that wasn’t enough, Sterling Bank resumed its bank wars, this year. In a tweet from its official handle, it subtly took a dig at tier one lender, Access Bank Plc, following the conclusion of its marathon held in Lagos.

Though Sterling Bank eventually pulled down the tweet in question and apologised, after it was accused of demarketing.

About Travelstart: Travelstart is an African online travel booking website, offering flights, hotel bookings, car rental, vacation packages, and other travel services through their online booking engine.

It has its operations in South Africa, Bahrain, Botswana, Egypt, Kenya, Kuwait, Morocco, Namibia, Nigeria, Oman, Qatar, Saudi Arabia, Tanzania, Turkey, United Arab Emirates, and Zimbabwe.

About WakaNow: Wakanow is also an African leading online travel company. Which offers travellers the cheapest available fares for flights, hotel reservations, airport pickups, visa assistance, vacation packages, and many other travel services from a broad selection of partners.

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