First Bank of Nigeria Limited has, on Wednesday, announced its lead sponsorship of the TV reality musical talent show, The Voice Nigeria, Season 3.
The Voice Nigeria is a music talent show organised by Un1ty Nigeria to discover, nurture and bring to the fore musical talents amongst the next generation of Nigerian youth.
In a release seen by Nairametrics, the company revealed that the winner of the show will receive N10 million naira cash; a brand new car and an exciting one-year recording contract reward with Universal Music.
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For the first time ever, the Voice Nigeria will be produced in Nigeria and aired on DSTV channel (Africa Magic) Startimes and terrestrial TV channel (AIT), amongst other leading television stations in and outside the country.
According to the release, the talent hunt will start with blind auditions to be submitted upon being shortlisted after a successful registration. The registration for audition will be open till 19 September 2020.
“The Voice Nigeria will be hosted by Denola Adepetun (aka Denola Grey), Nancy Isime, Toke Makinwa and the coaches are Dare Art Alade, Folarin Falana (aka Falz), Yemi Alade and Aituaje Iruobe (aka Waje),” the release read.
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Speaking on the talent hunt show, Folake Ani-Mumuney, Group Head, Marketing & Corporate Communications, FirstBank, said;
“We are delighted to be the lead sponsor of The Voice Nigeria, this partnership is hinged on our Brand’s passion to empower and invest in our youths. First Bank has given voice to the young and indeed all Nigerians for the past 126 years, and will continue to give voice to Nigerians by creating employment, economic empowerment in the country through our products, services and initiatives.
“We remain committed to strengthening the creative industry which is fast growing into a multibillion-dollar business, with potential to be a leading contributor to Nigeria’s GDP in the near future.”
Ani-Mumuney commended UN1TY Nigeria for the programme targeted at youths, noting that applicants have to be within the age of 18 to 50 years and resident in Nigeria for 12 consecutive months.