Businesses always stay on their heels to deliver the best experience to all their customers and clients, despite the huge rush.
It is fair to say that, for many small businesses, the holiday season is a crucial make-or-break period during which they earn the profits.
Since weather, holidays, and dates impact how and what people buy, you should be using seasonality in your SEO marketing strategy.
While the ultimate goal of marketing is to target products at customers who are ready to buy, occasionally products or services require additional push.
Customer service is more than serving people – it is about improving their experiences with high-quality assistance that emphasizes good communication
You have the plan, the desire, and the energy to start, but it has become very clear that you’re missing something — you need a co-founder.
Startup businesses work the same way. Setting startup goals will keep you moving forward, and on the way, you’ll experience great things.
The easiest definition of a business goal is the main reason why your business exists. What made you start the company?
A project plan is a document that covers every aspect of the project and its management.
You don’t get a second chance to make a first impression. The lesser-known your company, the sharper your Value Proposition needs to be.
You don’t get a second chance to make a first impression. The lesser-known your company, the sharper your Value Proposition needs to be
The CBN, in collaboration with other stakeholders in the banking industry, have established N1 billion Bankers’ Charitable Endowment Fund.
LAPO Microfinance Bank has made changes to its management following the exit of Godwin Ehigiamusoe, its founder and CEO of LAPO NGO.
Growing a small business is no easy feat. It requires a tremendous amount of perseverance, dedication and focus.
Being in a position to focus on your most valuable customers might sound like a luxury. After all, many small businesses are grateful for customers of any kind.
One can rightly say that financial statements are the tools with which investment decisions are made.
As you look to grow top-line revenues, what strategies should you be adopting in this changing world?
When you started your small business, you probably weren’t instantly generating sales or revenue.
Counterfeit currency notes worth N2.5 million have been impounded by the Ogun Area 1 Command of the Nigeria Customs Service.
Dangote Sugar Refinery to merge with Savannah Sugar
Delay on the part of the Nigerian government has forced Vitol to pull out of an acquisition talk involving two Nigerian oil fields.
Following the acquisition of iHub, Bosun Tijani, the CEO, has shared details of his strategy for operating the multi-country hubs.
Nigeria and Vietnam have signed a Memorandum of Understanding (MOU) on waiver of visa requirements to encourage business trade
Dallas Peavey discussed the opportunities Nigeria’s Meter Asset Provider (MAP) regulation could avail Nigerians.
The trade finance bank for Africa, African Export-Import Bank (Afreximbank) has postponed its plan to list on the London Stock Exchange
Ogoni People’s Assembly (OPA) has asked the Federal Government to issue the operating license of the disputed oil field to an indigenous firm known as XAVON Energy.