Dressed in a simple Polo T-Shirt on a Friday evening, Sijibomi Ogundele, Nigeria’s youngest Billionaire and Luxury Real Estate Czar, can be seen on the Lucrezia project site, in the prestigious Banana Island neighborhood, inspecting the work done and ensuring every ‘i’ is dotted and every ‘t’ is crossed. No one would have thought that this man, who is currently worth billions, was once a Souvenir hawker in France and also did alabaru for his trader Mum in Africa’s most populous market – Oke-Arin, where he was nurtured by enterprising Igbo traders, which ignited his passion for business.
Growing up in the slum of Agege, as a little 8-year-old, Sijibomi’s first introduction to Entrepreneurship was when he started a bike business popularly called ‘Okada’ business, from his little savings. Despite the usual African Parent’s disapproval, he drew inspiration from his mother’s entrepreneurial spirit and grew his Okada business from 1 to 6 motorcycles, a testament to his strong, resolute and resilient business mind.
A rose that grew from concrete, Mr. Ogundele who is only 39 has built his company, Sujimoto Group, in just 5 years, into a Luxury Construction behemoth, focused on building extraordinary edifices in premium neighborhoods of Ikoyi and Banana Island. With annual revenue of approximately $30 million and many other pending projects, Mr. Ogundele believes the Sujimoto group is worth over $400 Million. His look may be modest but his ambition belies his modesty. After an encounter with the King of Dubai who pushed his ambitious project – LorenzoBySujimoto, from 15 Storey building to a 30 storey building, reminding him that; “To be second is to be last! If people in their 30’s are building 5000 units annually in Asia, 75 units shouldn’t scare you.”According to Mr. Ogundele; “I believe in Nigeria. My passion comes from my patriotism. I believe that the Nigeria that produced the MKOs, the Dantatas, and the Ojukwus, also has something great in store for me.”
The Lawyer tuned Entrepreneur who is son to a John Holt Manager and a trader mother never had the opportunity to attend King’s College or other expensive private schools but attended public schools. With a dream to revolutionize the Nigerian Luxury real estate space and an ambition taller than the Burj Khalifa, one can only wonder how he has steered his company to survive the brutal economic recessions within the last 5 years, growing stronger, bigger and better, to the consternation of the pessimists.
Sujimoto’s Giuliano project which is 100% covered in travertine stone, fully automated, 1st project with each unit having its private elevator and an award-winning Zaha Hadid Bathroom for Porscelanosa, set the standard for a luxury terrace in Banana Island, attracting clients like MD of multinationals, billionaires and music entrepreneur – Davido.
A stone throws from the Giuliano; Sujimoto is building what has been dubbed the tallest residential building in Banana Island – the LucreziaBySujimoto. A revolutionary building, never before seen in Nigeria or Africa! The first building with Glass Reinforced Concrete (GRC) façade, Full Home Automation, private IMAX Cinema for the residents, standard crèche, Indoor Virtual Golf with over 2,500 courses worldwide to play on, swimming pool in the sky and other exciting features. Sitting on the 12th floor is the best penthouse in Africa. A project that sets an enviable standard for luxury residential apartments in Nigeria with a sales value worth $46 and a delivery deadline of December 2021.
Speaking on the Lucrezia, Mr. Ogundele made a startling revelation; “We are building the best condominium not only in Nigeria but also in Africa. The Lucrezia Penthouse comes with a private elevator, private cinema, private golf, private gym, and a private pool! The Lucrezia is very special to us because Sujimoto is divesting from Residential Projects with 80% of our real estate interest into Commercial Projects.
When asked about the company’s plan to accommodate smaller units, Mr. Ogundele was very quick to add that the company has a new project that is almost sold out! According to him; “Many people have approached us about building smaller and more affordable units with the Sujimoto standard and we have responded with a revolutionary project called the LeonardoBySujimoto. With LeonardoBySujimoto, you can own a Sujimoto Apartment without breaking the Bank. We have studied the best apartments and what we are creating, beats the best.
The Affordable Luxury Project – Leonardo, comes in 2, 3, and 4 Bedroom Units and it is a great investment offer as the 3 bedrooms which are currently selling for N250million will go for N450million once the project is launched later in the year. According to Mr. Ogundele, the present pricing still beats the best apartments in Bourdillon and Eko Atlantic. He also noted that the current price offer will expire by the end of the month.
PricewaterhouseCoopers (PwC) Hotel Outlook for 2018-2022 has projected that the hospitality market in Nigeria will experience a compound annual increase in the next 5 years.
According to Ogundele, the same passion with which we redefined luxury living in Nigeria, is the same passion we are bringing into the Nigerian Hospitality and Commercial space. We have toured some of the best hotels in the world such as the Address Hotel, Downtown Dubai, the Baccarat Hotel in New York City, and the Dorchester Hotel in London. Sujimoto is building the S-Hotel, African hospitality with a Four Season services. We are building a hotel that is Customer addictive, where putting the customer 1st becomes our priority, from Janitor to General Managers.
Three fundamental qualities separate the S hotel from others: Design, Price, and Service. The plan is to get rid of mediocre experience in the hospitality industry, building one luxury hotel at a time. The focus, therefore, is to build one luxury hotel in the State capital city of every African country, starting from the six geopolitical zones of Nigeria. The plan is before 2030, we would have built over 100 luxury hotels with 16,000 rooms, worth $1.9 billion in the portfolio, a move which will bring the company’s overall worth to over $5 billion in 10 years.
In addition to the company’s expansion plan, Mr. Ogundele made it known that Sujimoto is building a world-class Plaza, first of its kind, in Ikoyi and Abuja, with a 2021 and 2022 projection for completion. This 6-in-1 Plaza by Sujimoto is a contemporary one-stop-shop retail and hospitality center, featuring innovative state-of-the-art equipment, rooftop lounge, and bar, premium restaurants, world-class gym, retail shops other premium features. Upon completion, each project should be valued at approximately N47 Billion, with a combined rental income of about N11billion annually. According to Mr. Ogundele, ‘By 2030, we hope to have completed 61 different malls and plazas in Nigeria and across major African cities, a portfolio worth about $3billion.”
Despite the huge effect of the COVID-19 on businesses and economies, where banks have put a halt to every construction project, Sujimoto just raised N3.5 Billion for the Lucrezia which is sold out with just 2 units left! According to Mr. Ogundele Sujimoto;
“At Sujimoto, we do not see a recession, because for us crises are opportunities disguised as problems! We have developed a highly viable and profitable strategy and found an opportunity for savvy investors to invest N5 billion into Sujimoto and get N10 billion back in 3 years. This is debt and not equity, and it is guaranteed. Treasury bills and other money market instruments will give you a 5 – 10% ROI on your investment but this is 100% ROI and it is guaranteed! This investment is NOT for everyone, it is ONLY for the vital few, who can identify opportunities when they see one.
One of the reasons why Sujimoto can stand out and guarantee good price and quality is the strength of the company’s procurement capacity and global reach. Mr. Ogundele explained that “We don’t use 3rd parties when it comes to projects; we speak directly to the manufacturers because we want to guarantee two fundamental things – prudent spending and assurance of quality. With offices in Dubai, Gwanzo, and New York City and numerous ambitious projects, one wonders what Sujimoto Group will be worth in 10 years to come.
According to Mr. Ogundele; “Our biggest motivation is our critics because, without them, we couldn’t have come this far. There’s nothing we have today, that we got on a platter of gold. We worked two times harder, 3 times more, just to prove that without a rich Aunty or Uncle, you can get to your destiny”.
Speaking on some of the challenges he has had to contend with in business, Mr. Ogundele recalled the event of 2016 and 2017 where he had conceived and developed the biggest project in Nigeria, over 90 Million USD to build the tallest residential building in Sub-Saharan Africa – the LorenzoBySujimoto.
“After all the investment in time, money, and passion, the recession hit badly, and investors pulled out. The economy was so bad that I had to refund hundreds of millions to our off-takers. Amid the chaos, like the phoenix that rises from the ashes, the Giuliano project was born! A project of terrace houses in Africa’s richest neighborhood – Banana Island. And 20 months after, the record-breaking Giuliano has metamorphosed from a proof-of-concept to a proof-of-product! Fully sold-out 6-Months before completion.”
Many have opined that the young and dynamic Motomatician might be eyeing a political position, but according to Mr. Ogundele, “the business of politics is bigger than the politics of business. We are focused on business but we shall support the government. To us, the Government is like a beautiful woman, marry her only when she is an asset, not a liability.”
When asked if he was married, the single and eligible bachelor who insisted he was married without a wife, claimed that his wife is young and very jealous, she’s Sujimoto.
This is a paid content and has no affiliation with Nairametrics Editorial Team. The article was written by the content providers and is purely their opinion. The claims, assertions, and statements made in this article have not been verified by Nairametrics. Kindly send an email to [email protected] for comments or inquiries.
7 fundamental reasons to buy LeornadobySujimoto now
In Building the Leonardo, we also wanted to understand the market direction and maximise investors’ gratification.
The Leonardo’s 2 Bedroom is currently selling for N200million, the 3 Bedroom is N250million and 4 Bedroom is for N300million.
In terms of pricing, the most expensive 4 Bedroom Apartments today in Nigeria are in Bourdillon and Eko Atlantic and their prices ranges from $935,000 to $3.5millon which is about N420million to N1.5 Billion, while a 4 Bedroom at the LeonardoBySujimoto is selling for N300million for Now! Our 2 Bedroom that is selling now at N200million will sell for N350million when we launch in October, and sell for $1.2m when completed. (We have researched the best, but what we are building beats the best).
For Leonardo, we have decided to go all out, creating a building that from foundation to Chandeliers, your only experience will be luxury.
State-of-the-art features and facilities such as Full Home Automation, Kohler kitchen, 3 Metres Doors, Duravit’s Phillip Stark and Zaha Hadid’s Award-winning Sanitary Wares , Simone Saragoni’s Technogym, Olympic size pool, Minimart, Mini Clinic, Hair salon, Interactive Lobby like a 5-star hotel, Tennis Court, Squash Court, Imax Cinema, Indoor Virtual Golf, Luxury Spa, Bar & Lounge and lots more.
We are not boasting but no other building will compete with Leonardo, not anywhere in Nigeria, not even in Africa (Please hold us by these words).
When we started Sujimoto, we adopted 2 fundamental principles – QUALITY AND INTEGRITY. 5 years ago, we promised that the MediciBySujimoto will come wrapped in Marble, today not one marble has fallen off! We promised that the Medici will come with Duravit Sanitary wares, not just regular Duravit, but the limited edition, designed by Phillip Stark. We promised that our gym will come with Simone Saragoni’s Technogym 5 years ago, and today, the MediciBySujimoto project is still one of the best building in Ikoyi!
3. Investment ROI:
No one can carry your house from Banana Island to Ibadan!
The Leonardo promises 400% returns on investment and we have proof for it. With the Leonardo, you can buy, resell and make 400% ROI in 2 years. You can also buy and do a short let rental that can guarantee you between N30million to N60million Naira annually.
You can also buy a unit, make use of it whenever you are in LAGOS and put it up for short let whenever it is not in use. Please note that if you want a long term rental, Sujimoto has signed a rental agreement with top multinationals and other companies that will rent the Leonardo, immediately it is completed. Now, with treasury bills at 3% per annum, and volatility in Stocks and Bonds, everyone between the ages of 35 and 60 are choosing real estate as the safest investment option, putting LeonardoBySujimoto as the first option.
People say why Leonardo Da Vinci, I say why not? We have studied the Iconic master of art – the Leonardo Da Vinci, whose work outlives the 16th century, finding relevance even in the 21st century; studying him and coming up with this design is to remind us that what we are building will not only be aesthetically different but iconic in character.
It will be the first building in the world to have more than 1000 art pieces, hanging in every corner, reminding the residence and their visitors of the artistic genius and creativity that goes into the creation of Leonardo project.
Dubbed as the most affluent neighbourhood in Africa, Banana Island houses the 1% of the 1% ultra-wealthy in Nigeria, making it the richest square metre in Africa. Banana Island is also home to the ultra-wealthy few such as the Adenugas, MDs of Multinationals, Executive Directors, HNIs, Billionaires Businessmen, and Music Entrepreneur – Davido, to mention a few. Imagine jogging in the evening and seeing Davido taking a stroll with his pet.
Aside from the fact that lands are limited in Banana Island, leading to an increase in the value of the space, Banana Island has been described by Forbes Africa as the 2nd safest place in Nigeria, second only to Aso Rock. This luxury location is perfect for those who value security and those who are thinking of ROI as the value of properties in Banana Island keep rising. Lekki and Victoria Island are all great locations, but Banana Island’s value has remained and increased more than 100% over the last 18 months.
If your neighbour is a Vulcaniser, the possibility of you selling Car tyres is very high, but what happens if you live in a building that houses 1% of the 1% ultra-wealthy Nigerians?
The Leonardo is only for the vital few! We have confidentiality codes, because our KYC system allows like-minded people, from MDs of IOCs to ultra-high net worth individuals, to be the caliber of people you will find at the Leonardo, you can call us ”success racist” it’s ok.
We might not be the Emmar Groups of Dubai, the Candy Brothers that built One Hyde Park in London, or Arthur Zeckendorf of New York City, but we are Sujimoto and ‘we no dey carry last’. We don’t do things for immediate gratification, but for value creation.
In Building the Leonardo, we didn’t only carry out research on architecture or location, we also wanted to understand the market direction and maximise investors’ gratification. We spoke with developers and tenants, landlords and their neighbours; understood the pains of residence and their deepest desires, armed with this information, we set out to build what will not only compete with the best buildings in Africa but the best in the world!
As COVID-19 ravages the world and businesses, our prayers and thoughts are with everyone who have lost a loved one and every business that have been affected by this pandemic. We have turned our pains to gains and remained positive, ever winning because the hype is real!
Building financial competence with an Annual Savings plan
This fund could be savings towards a vacation, property purchase, rent, retirement, school fees, investments.
To be financially competent means to possess the knowledge necessary to allow an individual make informed and effective decisions with all of their financial resources. In improving your financial competence, utilising an annual savings plan can help in achieving your life goals. The primary principles of financial literacy include learning how to budget, track spending, effectively pay off debt, and properly plan for retirement.
An annual savings plan involves deciding how much money you would like to have saved at the end of the year, choosing a bank account for that purpose and making weekly or monthly contributions to that account to meet that annual target. For example, if you would like to have N300,000 saved by the end of December, you could decide to save about N5800 every week or N25,000 every month.
This fund could be savings towards a vacation, property purchase, rent, retirement, school fees, investments or other pursuits. An annual savings plan isn’t an emergency fund (an emergency fund is a stash of money set aside to cover unexpected and urgent financial requirements), this savings plan allows you build your net worth and have a good base to start an investment portfolio.
It is important to keep a record of the target amount to be met, how often money should be deposited and how much should be deposited at every interval. Equally important is choosing the right kind of account to save it in. The account to be used for your annual savings plan should be one designed specifically to save towards a set goal, like UBA’s Target Account, which accrues credit interest on your savings and gives incentives for self-control.
The importance of saving money cannot be understated. With so many proven benefits, saving money is one of the best financial habits you can adopt and with continuous practice it can help you develop financial competence.
About the Author
Gloria Kafui Agbomadzi writes about useful tips for balanced living. Her writings are based on real life experiences and research. She also writes on diverse topics including finance, education, health and lot more.
Charles Odii releases his new book – 21 Questions on entrepreneurship
The questions are extensive and aim to provide information on how to be a successful entrepreneur.
Charles Odii the Executive Director, SME100Africa launches a new book – “21 Questions on entrepreneurship”. This book is unique as it provides real answers to questions posed by entrepreneurs that Charles encountered through his SME100Africa journey. Charles is the Founder of SME100Africa – A a social enterprise, with the aim of ensuring African entrepreneurs succeed regardless of their socio-economic background, has grown to provide over one hundred thousand African Small and Medium Enterprises with access to finance, markets, capacity development, mentorship, networks, skills, resources and most importantly information.
Charles Odii explains, “this book is written from my extensive experience gained over a decade of starting and running a business in Africa, international travel and engagement with thousands of entrepreneurs (who have sat with me and sent me emails to ask critical questions from “how to structure businesses, to how to develop marketing strategies that support their products in niche markets and more”). The book also contains questions from my online series “Ask Charles”. The questions are extensive and aim to provide information on how to be a successful entrepreneur.”
The book will be released on August 12th 2020 – International youth day, and will be available nation-wide for purchase as well on Amazon, Flutterwave, Jumia, 100connect and more. For enquiries you can visit: www.charlesodii.com.
You might be thinking, This sounds too good to be true… but here are a few takeaways from the book:
1. A Positive Attitude: This book will surely change your mindset as an entrepreneur. It goes way beyond teaching you the practical steps but it makes you aware of the opportunity you can leverage on for your business to succeed even through some failures.
“Ask Charles. Yes, Do it! He is the one who has the experience, the knowledge, the humility, the patience, and the passion to give you the needed advice. As he writes: “business is a dark room”. Charles’s book is the light, the guidance for all willing to start a business and become an entrepreneur. With this book, he chooses to answer the basics of how to fight your business monsters. It is a practical, easy-to-understand, and use, way of learning.
When asking for advice, it is important to consider who you ask. Charles Odii is a role model. His own story gives him all the credibility needed to advise you on how to; grow your potential, engage in a successful business, learn from your failures, and believe in success.
As early as possible it is crucial to get a mentor, but a good one is hard to come by. If you read this book, you will feel that you have found your personal – virtual – mentor who is always there in your pocket or on your devices to answer all your dilemmas and challenges. So keep it and share it with others, as you may not be the only one who needs these insights, and this book fills the gap.”
Co-Founder Bridge Budapest
2. Your Whys: Being an entrepreneur isn’t as easy as ABC. It requires your time and effort. It goes beyond harvesting a passion but also building results; is it profitable? Are you scaling? Now, this brings us to your Whys. This book makes you break down your Whys and with this, you get a bigger picture to why you’re starting a business.
“The most important factor is to find your “WHY?”.
Why should I be an “Entrepreneur”?
Inspired leaders regardless of their size of business or industry, know their “WHY?”; that is how they communicate from the inside out.
I do highly recommend reading the book “21 Questions on Entrepreneurship” as it will provide you not just the “WHY” but also the “WHAT” and “HOW’”.
Board Member Kuwait National Fund for Development of SMEs
3. TURNING YOUR PASSION INTO A BUSINESS: Starting a new business as an entrepreneur is an emotional rollercoaster. There may be days where you “fail” and feel like giving up and that is okay. Yes, passion is good, but that won’t convert into a revenue stream without a solid business structure. The “21 questions on Entrepreneurship” shows you how to structure your business to help you make a living out of what you love.
“This book should be mandatory reading for all entrepreneurs, and the same goes for business owners who desire greater entrepreneurial instincts. I am delighted to be able to share this book with you, with the hope that you find it incredibly helpful when structuring better business concepts for your own business.
I applaud Charles for his achievement – and for his continuing contributions as a mentor and entrepreneur who devotes his time immensely to build the motivated community in Africa, and is a critical friend to many members of Nigeria’s start-up scene.
21 Questions on Entrepreneurship elaborates on all the possible challenges a nascent entrepreneur might face at the beginning of their journey, with a wide range spanning building company culture, finding market positions to dealing with the possible legal problems. This is an excellent book. If you are an entrepreneur, 21 Questions on Entrepreneurship is the book for you.”
Women in IoT, Taiwan
You can preorder the book here: www.CharlesOdii.com
It will be officially out on the 12th of August 2020. Get your hands on it before it’s sold out.
Here are some other reviews:
“One of the most rewarding career paths is entrepreneurship: following your passion, being your own boss, getting to be a leader, disrupting markets, and making tons of money! It’s true, that’s what most literature about entrepreneurship tells you: entrepreneurship is awesome!
What they don’t always mention though, is that 9 out of 10 start-ups fail. The leading cause of failure: incompetence and lack of knowledge and experience.
Most entrepreneurs spend half their career learning from their mistakes. Luckily, people like Charles Odii and
organisations like SME100Africa will save you the hassle of failure and take you straight to success.
Charles has travelled the world and gathered knowledge from entrepreneurs all over the globe. After listening to the challenges of his compatriots, he tailored it to the African experience and aggregated it in this A-to-Z guide of being an entrepreneur”.
Digital entrepreneur, co-founder of Gtlogic,
Crab Notion, Lebtivity, Jellyfish Labs,
“Do you value the perspective of entrepreneurs? Read as Charles delivers perspective gained from entrepreneurs all across the world. What you can find inside are applicable lessons from Charles to aid your entrepreneurial journey.”
Todd A. Rose,
Liaison for the International Visitor Leadership Program, a professional exchange program
funded by the U.S. Department of State’s Bureau of Educational and Cultural Affairs.
“If you want to hear it is easy to be an entrepreneur, then this is not the book for you. On the other hand, if you want a realistic manual on entrepreneurship this is a must-have!
The 21 Questions are answered with details that help clarify concerns on issues like funding, taking risks, start-up
resources as well as providing the reader with templates on essentials like business plan, entrepreneurship checklist, choosing the right location and coping as an entrepreneur.
In this compilation of responses to “Ask Charles”, Charles Odii, founder of SME100Africa, has delivered a well
thought out, comprehensive and useful guide for today’s entrepreneurs.”
Executive Secretary, MTN Foundation